Outdoor Advertising

Outdoor advertising is used to promote or advertise products and services using billboards, storefront signs, banners, wraps, decals, and other forms of signage. Vehicle wraps is a good example of how outdoor advertising works. It is a very effective and inexpensive tool for small companies who are looking to advertise their business in a specific area and within a limited budget. Without signs, it would be hard for customers to find a business or get information regarding products and services.

Outdoor signs are probably the first thing customers see and established an impression about the nature of a business. To leave a good impression on your visitors, you have to display your products, services, pricing etc. in a very attractive and creative way. Information should be displayed in a very simple and conspicuous way so that customers can quickly understand what your business is all about.

It is absolutely imperative for a business, whether small or large, to install signs as a source to build brand identity and authority. To make things simple, you can just visit your city and see what kind of sign boards grab your attention. It will give you a fair chance to develop an understanding of what type of signage would work for your business.

If you are running a business which involves a fleet of vehicles facilitating delivery of products and services, your company’s name, products, services, logo, contact information etc. should be clearly visible on your vehicles. A billboard might cost a handful of money. However, vehicles can be used as cheap mobile billboards.

Billboards are usually used to address a large audience. It is probably hard for small businesses to afford billboards as a source of outdoor advertising. However, a billboard, if designed properly, can be very useful in promoting campaigns, offers, or anything desired.

Banners is another tool to boost up outdoor advertising campaigns. It can be used as both indoor and outdoor signs. You can decide the size and content of banners depending on your requirements. A complete range of outdoor signs can be obtained from signage companies. It is not feasible to make a banner or billboard at home for it requires printing equipment and skills. Therefore, it is advisable to visit a reputable signage company to get perfectly designed outdoor advertising signs.

Despite the unprecedented advancement in technology, these simple outdoor advertising tools to promote products and services remain relevant and effective. So do not miss out the opportunity to promote your business with limited sources.

Online Multi Level Marketing – How to Take Your MLM Business Online

It seems that everyone is using the internet these days to promote their products or business. Once you understand the basics of online marketing you will see just how powerful online multi level marketing can be. The internet can automate much of your recruiting efforts from initial contact, presenting your opportunity, answering questions, and following up. In this article I will show you how your existing network marketing skills can be applied on the internet.

In network marketing the first step you need to take to get someone to join your business is to contact them. Whether it is your warm market or your cold market you have to pick up the phone and make an appointment to talk to them. In the online world this initial contact is replaced with an advertising campaign – typically pay-per-click on one of the major ad networks. This allows you to target the specific people who are looking for what you have to offer. Once they click on your ad you can give them your presentation.

In online multi level marketing your presentation can consist of a video, audio, text, or a combination of these. Using these tools you present your offer to the visitor in a way that will entice them to leave their contact information. This is typically done with a short introduction that promises more information if they leave their contact details. Once they supply their information you can then give them more details about what you have to offer.

As you know, people typically have questions about what you are offering. One of the goals of your marketing information is to answer those questions before the person even thinks to ask them. This is called pre-selling. The better job you do pre-selling the more successful your online multi level marketing efforts will be. In addition to having questions most people will typically think things over before making a decision. This is why the experts always say the gold is in the follow-up.

One of the best features of online multi level marketing is that follow-up can be done in an automated fashion. If you've struggled before trying to make the recommended five to seven follow-up contacts you will appreciate just how easy it gets online. Using an auto-responder you can create a sequence of emails that are automatically sent at predetermined intervals. This will keep your opportunity fresh in your prospects mind while they think over your offer.

As you can see, using the internet to help with your MLM business can save you a lot of time while increasing your effectiveness. One of the advantages of implementing an online multi level marketing system is that there are known techniques and principles that can be followed and the system as a whole can be tweaked to improve its effectiveness. If you already have experience in network marketing then you can see how the process translates online allowing you to focus on working with your top earners.

Revolutionizing the Learning Experience With Electronic Interactive Education

What was required?

With an understanding of the value of Kinesthetic Learning, solutions were thought that would assist teaching methods, increase student interaction and improve outcomes across the curriculum.

The productsought needed to be environmentally friendly (ie reduce the use of photocopied materials), user friendly, comprehensive, and not require constant software upgrades.

After a thorough evaluation Di Prust selected Promethean interactive Whiteboards and the Elmo Document Camera from a Melbourne-based ICT company DatacomIT.

The Solution
Promethean Interactive Whiteboard

Promethean's Activboard + 2 is an interactive whiteboard that makes learning fun. Designed by teachers, the Activboard reflects the growing trend in visual learning; The idea that children respond to visual stimulation. After comparisons with other products on the market, Albert Park Primary School trialled the whiteboard over a period of two months and found that teachers were able to develop engaging lessons through Promethean's award winning suite of hardware and software.

The Interactive whiteboard comes with many tools that bring lessons to life. The Activboard, where all content is displayed is available in 95, 78 "and 64" sizes with an adjustable height function. Albert Park Primary School purchased 17 78 "whiteboards in total, positioned at the front and center of the classrooms. Di found students were drawn to the whiteboard and managed to focus on lessons with ease.

The battery free pen known as the Activpen, wrists like a pen but functions as a mouse. It is a supplied tool that initiates all the action; Its use also helps the development of children's handwriting and motor skills, a key factor in Albert Park Primary School's selection of the Promethean product over its competitors.

The interactive software means that teachers can create, save and share lessons. The teachers at Albert Park Primary School appear to be enjoying this aspect of the product, as Di highlights the freedom of the flipchart software: 'the flexibility in using the flipcharts makes lessons more accessible.'

The flipchart is like a blank artist's canvas, where the teacher can create a lesson plan that Picasso would be jealous of 'we are more in control of what we can actually do and are not limited by software.'

This is significant for teaching difficult concepts, as complicated lessons can be simplified and then shared among teachers, furthering the possibility of student understanding.

Di has also recognized a shift in the attitudes of her students who are showing a new enthusiasm to learn. Students at Albert Park Primary School relish in the opportunity to use the whiteboard and the tools it boasts.

With its basic suite consisting of the Activboard, the Activpen and the Activstudio lesson creation software, the Promethean interactive whiteboard creates a vibrant and energetic learning experience. Other tools are the Activote, the Activslate, the Activtablet, the Activpanel and the Activwand.

Albert Park Primary School was suitably impressed by the Whiteboard, along with DatacomIT's vast support and experience in this area.

Such an interactive and innovative product will prove its significance over and over again. It will capture and re-capture students and teachers for years to come.

The ELMO iTech Document Camera / Visual Presenter

The Elmo iTeach Document Camera has seen tremendous success in the classroom environment.

The ELMO was selected by Albert Park Primary School to display lessons on the Interactive Whiteboards. Since its implementation the ELMO has managed to project more than just an image or lesson, but a new method of understanding.

A portable alternative to an overhead projector, the ELMO acts to support lessons with its multimedia and interactive capabilities. It produces a large image that can capture moving pictures at 20 frames per second. The camera is positioned above an A3 sized capture area where you can undertake science experiments, present maps, diagrams and handwritten work to students.

'It's terrific, says Di who believes the ELMO compliments the Promethean Interactive Whiteboard,' I use it regularly. Usually I'll draw something on a sheet of paper and then use the ELMO to project it while I'm still drawing or writing on that same piece. '

Teachers can also connect the ELMO document camera to teaching tools other than interactive whiteboards, such as computers and microscopes. Its numerous interfaces (USB, XGA, Video out) and SD memory card availability, means that teachers can generate lessons for their students at home and can re-use and adapt these lessons for classes in years to come.

With the ELMO product new forms of media can be used to reach students, rather than just old videos, DVDs or CDs. Learning becomes a refreshing experience for both teacher and student.

The interactive nature of the ELMO also increases opportunity for more teacher / student interaction; Communication is becoming a two-way experience, rather than the old one-way model of information exchange from teacher to student.

'The general feedback on the Elmo camera from teachers at Albert Park Primary School is very positive' says Di. Their observations include:

1 Increase in pupil concentration
2 Instructions quickly learned
3 Ability to absorb and retain information
4 By enlarging objects, pupil's understanding is improved and academic curiosity is noticeably increased.

Conclusion
The Promethean Interactive Whiteboard and ELMO iTech Document Camera has positioned Albert Park Primary School at the forefront of leading edge teaching techniques.

More time is spent on the learning process itself, involving Kinesthetic Learning with leading educational technologies. Students are generally more interested in the classes where the Interactive Whiteboard and Document camera are used, and get a real buzz from this real time method of teaching.

Facebook Advertising Best Practices

The popularity of Facebook, with it's almost half a billion active users, and the time that its individual users spend on this site (estimated to be almost an hour), has made Facebook marketing the next big thing in online advertising. You can expand your customer base and probably even have an opportunity to reach out to others which are new to your niche.

Facebook fan pages are effective vehicles to have your message throughout to lots of viewers and increase your web presence. You can even create a separate Facebook account for your business, separate from your personal account and have a separate fan page for this account.

A good practice in advertising on Facebook is to identify what your goal is with this ad campaign. If you aim to get highly targeted traffic to your site you can have the pay per click as an option, but if you want to promote more of your brand, then it would be better for paying per impression because it can display a well created and Interesting image ad.

A good practice also, is to keep your content pages fresh and regularly updated frequently so that viewers will be interested and be motivated to come back on a regular basis. Adding and sharing content can give extra mileage for your Facebook page.

Facebook fans new or old should be encouraged to participate in your fan page. By keeping your page regularly updated, you can encourage them to interact and share information since this can give them opportunities to get information that they have not encountered before and even share it to other people.

By keeping your visitors involved all the way when they are in your page can be good for your Facebook marketing efforts. Sending your visitors to your interesting landing pages can make them more familiar with your products as well as being acquainted with your pages.

For the ads that you placed in Facebook also, you have to make these clear with concise and direct texts that will be understood to your targeted clients. You have to make sure that your products will stand out when placed side by side with competition by highlighting unique features that can clearly benefit customers.

Making ads on Facebook that have strong and unique call-to-action phrases can make your ads different from all the others. These strong and compelling words can make them go to your landing page by making a click on your ads.

An attractive and interesting image ad that is relevant and appropriate for your products or services is also a good advertising practice in Facebook. Remember that your ad is specifically aimed at getting the viewers attention and these people may not be interested in your product in the first place, so you have to make ads that can really attract customers' attention.